books.google.co.in - Using jargon-free language and lively, up-to-date examples, Semiotics: The Basicsdemystifies this highly interdisciplinary subject. Along the way, the reader will find out:* what is a sign?* which codes do we take for granted?* what is a text?* how can semiotics be used in textual analysis?* who were...http://books.google.co.in/books/about/Semiotics.html?id=MNGJ5Qps7y4C&utm_source=gb-gplus-shareSemiotics