Burn Your Portfolio

Front Cover
Pearson Education, 2013 - Business & Economics - 375 pages

It takes more than just a design school education and a killer portfolio to succeed in a creative career. Burn Your Portfolio teaches the real-world practices, professional do's and don'ts, and unwritten rules of business that most designers, photographers, web designers, copy writers, programmers, and architects only learn after putting in years of experience on the job.

Michael Janda, owner of the Utah-based design firm Riser, uses humor to dispense nugget after nugget of hard-won advice collected over the last decade from the personal successes and failures he has faced running his own agency. In this surprisingly funny, but incredibly practical advice guide, Janda's advice on teamwork and collaboration, relationship building, managing clients, bidding work, production processes, and more will resonate with creative professionals of all stripes.

 

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User Review  - patl - LibraryThing

This book is aimed squarely at art designers and design business professionals. As such, it is a helpful resource to growing a design house. The author is winsome and bright, and his tips will be ... Read full review

Contents

HUMAN ENGINEERING Behavior work ethic and social prowess have as much to do with your success as your ability to beat Photoshop senselessly...
1
ART SMARTS The best designers take luck out of the equation Smart processes strategies and techniques will help you create a masterpiece every time
61
TWO EARS ONE MOUTH Sometimes a creative professional will actually have to take off their headphones and interact with another human being
152
HAPPY HEAD HONCHOS Everyone has to answer to someone It might be a boss It might be a client It might even be your mom Learning how to h...
201
MIND YOUR BUSINESS Working as a designer without any business training is like jumping from an airplane without parachute training Somethin...
250
Index
363
About the Author
376
Copyright

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About the author (2013)

Michael Janda has been in most positions on the graphic design world org chart over his 16-year career. He has served as production artist, designer, freelancer, and creative director (including a few years as senior creative director over two of Fox's Internet divisions). Since 2002, Janda has owned and operated his own agency, Riser, which boasts such high-profile clients as NBC, ABC, Fox, Google, National Geographic, Warner Bros., and Disney.

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