Coopetition Strategy: Theory, Experiments and CasesGiovanni Battista Dagnino, Elena Rocco This innovative book portrays the state-of-the-art of coopetition strategy regarded as a compelling mindset to exploit entirely the potential of actors' interdependencies (firms, governments, suppliers, customers, scientists and partners) in today's global scenarios. It provides the rudiments for navigating an exploration journey into a virtually new and emergent management subfield. This volume presents three key distinctive features:
Looking into this volume, the reader will realize that, while the topic is at the beginning of its lifecycle, coopetition strategy has touched an important crossroads which solicits a more comprehensive and systematic assessment. If mindfully formulated and implemented, this hybrid strategic option is able to increase returns and generate value for shareholders, entrepreneurs, managers and coopetitors. |
Other editions - View all
Coopetition Strategy: Theory, Experiments and Cases Giovanni B. Dagnino,Elena Rocco Limited preview - 2009 |
Coopetition Strategy: Theory, Experiments and Cases Giovanni Battista Dagnino,Elena Rocco Limited preview - 2009 |
Coopetition Strategy: Theory, experiments and cases Giovanni B. Dagnino,Elena Rocco Limited preview - 2009 |