Small Change: Why Business Won't Save the World

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Berrett-Koehler Publishers, Jan 11, 2010 - Business & Economics - 125 pages
A powerful critique of a seemingly beneficial trend that is actually undermining the effectiveness of philanthropyWritten by an insider -- a former official with several high-profile nonprofitsCo-published with the prominent New York think tank Demos A new movement is afoot that promises to save the world by bringing the magic of the market to philanthropy. Nonprofits should be run like businesses, its adherents say, and businesses can find new sources of revenue by marketing goods and services that benefit society. Dubbed OC philanthrocapitalism, OCO its supporters believe that business principles can and should be the primary drivers of social transformation. What could be wrong with that?Plenty, argues, former Ford Foundation director Michael Edwards. In this hard-hitting, controversial expose he marshals a wealth of evidence to show just how far short the promise of philnthrocapitalism has fallen, and why the whole concept is fundamentally flawed. Some business practices can be beneficial to nonprofits, and itOCOs definitely a good thing that the for-profit sector is developing a social conscience. Edwards carefully specifies when businesses and business thinking can help. But to really get at the root causes of the systemic problems most nonprofits wrestle withOCohunger, poverty, disease, violenceOCorequires a completely different way of operating. Social transformation demands cooperation rather than competition, collective action more than individual effort, and values patient, long-term support for solutions over short-term results. Philanthrocapitalism concentrates power in the hands of a few major players, mirroring the very inequities civil organizations should be trying to ameliorate. With a vested interest in the status quo it shies away from fundamental change. At most all it can promise is valuable but limited advances: small change. Ultimately, Edwards argues that the use of business thinking can and does corrupt civil society. ItOCOs time to differentiate the two and re-assert the independence of global citizen action."

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Contents

Irrational Exuberance The Rise of Philanthrocapitalism
1
The Good the Bad and the Ugly When Business Thinking Advances Social Changeand When It Doesnt
16
Missing Evidence The Change That Philanthrocapitalism Doesnt Make
35
The High Cost of Mission Drift Why Human Values and Market Values Dont Mix
63
The Difference That Makes the Difference The Decline of Philanthrocapitalism and the Rise of Citizen Philanthropy
86
Acknowledgments
107
Notes
109
Index
118
About the Author
124
Copyright

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About the author (2010)

Michael Edwards is a writer and activist affiliated with the think tank Demos in New York, the Wagner School of Public Service at New York University, and the Brooks World Poverty Institute at Manchester University in the UK. Previously, he was director of the Ford Foundation’s Governance and Civil Society Program and worked for the World Bank, Oxfam, and Save the Children.

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