Vietnam Dawn of a New Market

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St. Martin's Press, 1997 - Business & Economics - 260 pages
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Vietnam: Dawn of a New Market is the third in a series by Geoffrey Murray on some of the key emerging economies of Pacific Asia (he has also treated China and Singapore) and is intended to be used both as a practical handbook in business planning and strategy, and as a socio-economic overview of the new Vietnam that will interest a wide audience. The pace of change in the post-war era, especially the last ten years, is widely viewed by Western observers as an astonishing achievement, and could continue well into the millennium - given the various reservations the author addresses during the course of this study. Hence the detailed evaluation of the so-called 'recovery' since the Vietnam War (in industrial, economic, political and social terms), in order to better judge the prospects of long-term economic growth and the viability of identified opportunities for international investment.

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About the author (1997)

Geoffrey Murray has spent a quarter of a century in the Far East as a business journalist/analyst, including 16 years in Japan, five in Singapore and four in China. He has been decorated by the Australian Government for his work as a war correspondent in Vietnam, and has recently returned there to complete his book.

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