Do Political Campaigns Matter?: Campaign Effects in Elections and ReferendumsDavid M. Farrell, Rüdiger Schmitt-Beck This book, in bringing together some of the leading international scholars on electoral behaviour and communication studies, provides the first ever stock-take of the state of this sub-discipline. The individual chapters present the most recent studies on campaign effects in North America, Europe and Australasia. As a whole, the book provides a cross-national assessment of the theme of political campaigns and their consequences. |
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1988 Canadian Election advertising agenda analysis André Blais attention Australia ballot behaviour Britain campaign activism campaign communications campaign effects campaign organization Canadian Election candidates cantons cent Centre Party Chapter citizens coefficients Conservative constituency campaigning context coverage dealignment democracies economic evaluations election campaign elite European European Union Figure Finnish Fordist groups ideological impact increase influence interaction term issue Labour late deciders leaders Liberal Democrat Maastricht treaty main government party mass media messages MSZP National Election Studies Norris opinion formation outcome paign partisan partisanship party identification party sympathy Pirkanmaa political actors political awareness political campaigns political parties Political Science political sophistication polls position post-Fordism post-Fordist predispositions presidential priming Probability of voting public opinion public television exposure referendum campaigns regression Richard Nadeau social strategies survey Swiss Swiss election Table telephone canvassing tion trend University Press variables volatility vote choice voting decision Zaller