The Granularity of Growth: How to Identify the Sources of Growth and Drive Enduring Company Performance

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John Wiley & Sons, Jan 13, 2011 - Business & Economics - 256 pages
While growth is a top priority for companies of all sizes, it can be extremely difficult to create and maintain—especially in today’s competitive business environment. The Granularity of Growth will put you in a better position to succeed as it reveals why growth is so important, what enables certain companies to grow so spectacularly, and how to ensure that growth comes from multiple sources as you take both a broad and a granular view of your markets.
 

Contents

Your growth ambition
27
Firing on multiple cylinders
47
A granular company
55
Your growth direction
71
5
123
Your growth architecture
137
Looking in the mirror
153
A blueprint for granularity
163
Building scale platforms
175
Clusterbased growth
194
Choosing to lead growth
205
Growth and value
211
Two ways to grow two ways to
219
Bibliography
227
13
233
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About the author (2011)

PATRICK VIGUERIE is a Director at McKinsey & Company and leads the firm's strategy practice in the Americas. His work focuses on helping companies develop and implement strategies for renewal and growth. Viguerie has served companies in a wide range of industries and has published a number of articles on corporate strategy issues. He holds a BA from Dartmouth College and an MBA from Harvard Business School.

SVEN SMIT is a Director at McKinsey???&???Company, coleading McKinsey???&???Company's strategy practice's initiatives on growth. He has served companies in a range of industries including telecommunications, high-tech, and media and has published a number of articles on growth. Smit holds a degree in mechanical engineering from Delft University of Technology and an MBA from INSEAD.

MEHRDAD BAGHAI is Managing Director of Alchemy Growth Partners, a boutique advisory and venture firm in Sydney. He is coauthor of the international bestseller The Alchemy of Growth and has published a number of articles on growth. He was the coleader of the global growth practice at McKinsey???&???Company in the late 1990s. Baghai received a BSE from Princeton University, an MPP from the Kennedy School of Government, and a JD from Harvard Law School.

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