TurboStrategy: 21 Powerful Ways to Transform Your Business and Boost Your Profits QuicklyAll the business wisdom in the world doesn’t matter if it doesn’t produce results. Whether your business is humming along fine or struggling to stay afloat, your company has more potential than the results show. Brian Tracy has worked with more than 500 companies throughout the US, Canada, and 22 other countries. He has helped hundreds of thousands of people worldwide to achieve spectacular results, and now he is helping businesses reach new levels of success in this book. Companies in all industries can get on the fast track to more focused strategy, better planning, more powerful marketing and sales approaches, and higher profits. Tracy reveals the practical techniques that the most successful businesses use to thrive, even in the toughest markets. In Turbostrategy, you will learn how to:
Through 21 strategy points and dozens of examples, stories, and quotations from world-class thinkers and corporate leaders, Turbostrategy will show any company how to turbocharge its strategy and get its business firing on all cylinders. |
From inside the book
Results 1-5 of 48
... determine whether or not they are still valid. With new information, you need to establish a strategic plan that is relevant and applicable to your situation today. The. One. True. Measure. Once upon a time, a man died of a heart attack and ...
... determine your future actions. Be honest and objective at every step. Harold Geneen, who built ITT into a major conglomerate, always said, “Get the facts. Get the real facts. Not the apparent facts, the hoped-for facts or the obvious ...
... determine how you might modify, change, fix, revise, improve, or alter some business function, you instead ask, “If I were not doing this today, would I start it up again, knowing what I know now?” To begin with, is there any product or ...
... determine your overall level of health. They check your pulse rate, your temperature, your blood pressure, and your respiratory rate. They then take samples and test your blood, urine, and feces. In a more extensive medical exam, they ...
... Determine. What. You. Sell. Your next question is “Why does my customer buy?” What value, benefit, result, or difference does your customer seek or expect to enjoy as a result of doing business with you? Of all the various benefits that ...
Contents
1 | |
7 | |
11 | |
17 | |
Chapter 4 Decide Exactly What You Want | 23 |
Chapter 5 Design Your Ideal Future | 29 |
Chapter 6 Create a Mission Statement | 35 |
Chapter 7 Reinvent Your Organization | 41 |
Chapter 15 Sell More Effectively | 95 |
Chapter 16 Eliminate the Bottlenecks | 101 |
Chapter 17 Reengineer Your Company | 107 |
Chapter 18 Pump Up Your Profits | 117 |
Chapter 19 Commit to Continuous Improvement | 125 |
Chapter 20 Concentrate on the Core | 133 |
Chapter 21 Focus on Results | 141 |
Conclusion | 147 |
Chapter 8 Select the Right People | 45 |
Chapter 9 Market More Effectively | 53 |
Chapter 10 Analyze Your Competition | 59 |
Chapter 11 Do It Better Faster Cheaper | 63 |
Chapter 12 Change Your Marketing Mix | 71 |
Chapter 13 Position Your Company for Success | 79 |
Chapter 14 Develop Strategic Business Units | 87 |
Bibliography | 151 |
The TurboStrategy Process | 157 |
The TurboCoaching Process | 161 |
Index | 165 |
About the Author | 177 |
Other editions - View all
Turbostrategy: 21 Powerful Ways to Transform Your Business and Boost Your ... Brian Tracy Limited preview - 2003 |
TurboStrategy: 21 Powerful Ways to Transform Your Business and Boost Your ... Brian TRACY Limited preview - 2003 |
Turbostrategy: 21 Powerful Ways to Transform Your Business and Boost Your ... Brian Tracy No preview available - 2008 |