True Greatness: Mastering the Inner Game of Business Success

Front Cover
AMACOM, Jan 28, 2009 - Business & Economics - 240 pages
How do you measure greatness? Whereas “excellence” is about becoming the best you can be at one particular thing, greatness moves you past routine success and onto a new plateau where your achievements are more meaningful and satisfying. It is a deliberate act of finding the best in yourself and making choices from a different mindset. It’s a way of seeing a special kind of "more" in your life. And while achieving greatness inevitably leads to profit and phenomenal success in business, it's also—surprise!—a profoundly satisfying way to live. This revelatory book contains a powerful step-by-step process showing you how to: develop a clear idea of who you are and what you want • cultivate a positive new orientation from which better choices can be made • generate action in yourself and create unusual impact on others • overcome information overload • create a built-in mechanism to generate this sort of greatness consistently Filled with inspiring examples from sports and business, this book points the way to a life lived more deeply and filled with joy, passion, success, excitement, and peace.
 

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Contents

CHAPTER 1 Are You Scripted for True Greatness?
1
CHAPTER 2 The Joy of Being Something and Knowing That You Are Advancing
7
CHAPTER 3 The New Path to True Greatness
19
CHAPTER 4 The Greatness Pyramid
35
Get a Picture and Get It Pure
39
Create a Process
73
Encouragement
99
Inspiring Yourself and Inspiring Others
127
Living in the Selfless Zone
153
CHAPTER 10 Reprogramming Your Subconscious
177
CHAPTER 11 Applied Greatness
181
Index
205
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About the author (2009)

Kevin Elko is a human performance consultant who is well known for his work with successful sports teams such as the Dallas Cowboys, Pittsburgh Penguins, and New Jersey Devils, as well as with Fortune 1000 companies including Smith Barney and Merrill Lynch.

Bill Beausay is a successful author and speaker.

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