The Quarterly ReviewWilliam Gifford, Sir John Taylor Coleridge, John Gibson Lockhart, Whitwell Elwin, William Macpherson, William Smith, Sir John Murray IV, Rowland Edmund Prothero (Baron Ernle), George Walter Prothero John Murray, 1949 - English literature |
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Page 525
three types of radio advertising : ( 1 ) the network advertising based upon
contracts of varying length between the networks and advertising agencies ; ( 2 )
national spot advertising ; and ( 3 ) local retail advertising , in which the networks
do not ...
three types of radio advertising : ( 1 ) the network advertising based upon
contracts of varying length between the networks and advertising agencies ; ( 2 )
national spot advertising ; and ( 3 ) local retail advertising , in which the networks
do not ...
Page 530
York Times , ' which delivered this indictment of radio in an editorial : * The virtual
subordination of radio ' s standards to the philosophy of advertising has inevitably
led the networks into an unhealthy and untenable position . It has permitted ...
York Times , ' which delivered this indictment of radio in an editorial : * The virtual
subordination of radio ' s standards to the philosophy of advertising has inevitably
led the networks into an unhealthy and untenable position . It has permitted ...
Page 534
And the United States might not have shed its isolationist attitude and accepted
international responsibilities commensurate with its power, if scores of intelligent
political commentators and analysts of news had not day after day over the radio
...
And the United States might not have shed its isolationist attitude and accepted
international responsibilities commensurate with its power, if scores of intelligent
political commentators and analysts of news had not day after day over the radio
...
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Bibliographic information
| Title | The Quarterly Review |
| Editors | William Gifford, Sir John Taylor Coleridge, John Gibson Lockhart, Whitwell Elwin, William Macpherson, William Smith, Sir John Murray IV, Rowland Edmund Prothero (Baron Ernle), George Walter Prothero |
| Publisher | John Murray, 1949 |
| Export Citation | BiBTeX EndNote RefMan |