Return on Engagement: Content, Strategy and Design Techniques for Digital MarketingFirst published in 2010. Routledge is an imprint of Taylor & Francis, an informa company. |
From inside the book
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Page xii
... Twitter followers and so on. There is a fly in this digital marketing ointment, however, and that's the fact that if no one wants to hear what you have to say, then all the efforts in the world won't drive more traffic or convert ...
... Twitter followers and so on. There is a fly in this digital marketing ointment, however, and that's the fact that if no one wants to hear what you have to say, then all the efforts in the world won't drive more traffic or convert ...
Page xiv
... Twitter, or LinkedIn get your content in front of friends, connections, or those following you and, if links are included in those updates, drive traffic back to your site as well. Comments on other people's blogs work the same way ...
... Twitter, or LinkedIn get your content in front of friends, connections, or those following you and, if links are included in those updates, drive traffic back to your site as well. Comments on other people's blogs work the same way ...
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Page 28
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Other editions - View all
Return on Engagement: Content, Strategy and Design Techniques for Digital ... Tim Frick Limited preview - 2013 |
Common terms and phrases
adding allow analytics applications approach apps audience blog brand build challenges chapter connections consider conversion covered create custom detail discussed drive easy editing effective efforts elements engagement example experience Facebook feed Figure Flash formats friends functions give goal going Google groups hosted images important integrity interact interface keep keywords layout look maintain marketing navigation Odds offer optimization options organization potential production questions relevant requires rich search engines server share simple social media social networking social sites specific standards strategy success sure tags techniques things track traffic Tumblr Twitter types updated users visitors writing