Type in Use: Effective Typography for Electronic Publishing

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W. W. Norton & Company, 1999 - Electronic publications - 207 pages
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Organized by type application - text, headlines, subheadings, breakouts, captions and five more categories - this work provides information for designers and editors that can be applied to all print and non-print media. Alex White has dissected typography into its most logical components, basing his approach on more than 15 years of teaching designing and lecturing.

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E type nuse ESI SUBHEADS BREAKOUTS | CAPTIONS | DEPARTMENT HEADINGS COVERS | CONTENTS | BYLINES & BIOS FOLIOS & FOOTLINES | WEB TYPE THE HISTORY OF TYPE IN US LINES WEB TYPE THE HISTORY OF TYPE IN USE TEXT HEADLINES SUBHEADS BREAKOUTS ...
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CONTENTS Acknowledgments 5 CHAPTER 1 Text 12 Introduction 8 CHAPTER 2 Headlines 26 CHAPTER 3 Subheads 42 Glossary 200 Bibliography 204 Designer Credits 205 Index 206 CHAPTER 4 Breakouts 56 CHAPTER 5 2 Captions 74 CHAPTER 6 Department ...
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Contents

CHAPTER 3
29
Subheads
42
CHAPTER 4
56
Captions
74
CHAPTER 6
89
CHAPTER 7
112
CHAPTER 8
130
Bylines Bios
144
CHAPTER 10
156
CHAPTER 11
164
Copyright

Common terms and phrases

American appear bank become beginning bold bottom breakout called caption centered characters color column contents continued contrast copy cover created developed display elements example face fall files fonts give graphic hand head headline illustration important initial interest issue letters live logo look magazine means ment offer person play position printed problem publication reader rules says screen shape side space story style subhead sweet thing tion typeface typographic York

Bibliographic information

QR code for Type in Use
TitleType in Use: Effective Typography for Electronic Publishing
AuthorAlex White
Editionillustrated
PublisherW. W. Norton & Company, 1999
ISBN0393730344, 9780393730340
Length207 pages
  
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