The Consuming Body
This is a fascinating examination of the relationship between consumption, the idea of the body and the formation of the self. In tracing these connections, The Consuming Body develops a profile of individuality in the late twentieth century - in both its bodily and mental aspects.
Pasi Falk offers a major synthesis and critical assessment of the debates surrounding the body, the self and contemporary consumer culture. He explores two fundamental issues for modern social theory - the delineation of modern consumption and the body's historically changing position in various cultural orders. In the course of his argument he examines both metaphors of consumption and investigates the issues of representation in advertising and pornography.
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... only one mode of objectivizing the body in a certain epistemic discourse. Then
again, my focus on the body in the present context is not one of reducing it to a
biological organism, rather, my aim is to detect its historically changing position in
Chapter 5 ('Consuming Desire') traces the discursive genealogy of modern
consumption in a mode inspired by the Derridean scheme of 'supplementarity'.
Departing from the naturalistic (need satisfaction) and productionistic (
consumption as ...
This may be conceived of as a step towards individual 'freedom' (of choice) and
body sovereignity, but it also implies a less apparent yet more fundamental
change in the role of 'eating' or, formulated in general terms, a change in the
mode in ...
The oral phase, depicted schematically above, will be sufficient for the
development of my argument concerning the basic oral mode of selfformation,
which already links the mouth and eye together. The Freudian concept of 'primary
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Chapter 7 Pornography and the Representation of Presence