The Political Economy of Communication: Rethinking and RenewalWhat is political economy and how can it be applied to the study of media communication? The Political Economy of Communication is the definitive critical overview of the discipline for students of the social sciences. It explains in detail the analytic tools that political economy can apply to today's increasingly global and technological information society. Mosco presents an historical overview of the discipline and defines political economy by its focus on the relation between the production, distribution and consumption of communication in historical and cultural context. This comprehensive analysis of the 'commodity form' is communication includes an examination of print, broadcast and new electronic media, the role and function of the audience, and the problem of social control. It concludes by addressing the relationship of political economy to the increasingly important fields of policy studies and cultural studies. |
From inside the book
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Page 91
... firms . Although they take issue with this conclusion , political economists of communication are nevertheless beginning to address how large companies gain by decentralizing operations , particularly by passing the risk on to smaller firms ...
... firms . Although they take issue with this conclusion , political economists of communication are nevertheless beginning to address how large companies gain by decentralizing operations , particularly by passing the risk on to smaller firms ...
Page 176
... firm could diminish the degree of competition in one ( if the firms operate in the same market ) or more markets ( if they operate in different ones ) . Conversely , one could argue that the purchase of a related firm is more likely to ...
... firm could diminish the degree of competition in one ( if the firms operate in the same market ) or more markets ( if they operate in different ones ) . Conversely , one could argue that the purchase of a related firm is more likely to ...
Page 183
... firm , under ownership that is discernibly different from that of other firms in the market . For example , in a newspaper market , a daily owned by Murdoch's News Corp. and one under the Gannett banner would be considered competitors ...
... firm , under ownership that is discernibly different from that of other firms in the market . For example , in a newspaper market , a daily owned by Murdoch's News Corp. and one under the Gannett banner would be considered competitors ...
Contents
Mapping the Political Economy of Communication | 17 |
The Political Economy of Communication | 124 |
Rethinking and Renewing the Political Economy | 135 |
Copyright | |
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Other editions - View all
The Political Economy of Communication: Rethinking and Renewal Vincent Mosco No preview available - 1996 |
The Political Economy of Communication: Rethinking and Renewal Vincent Mosco No preview available - 1996 |
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activity alternative American argues audience broadcasting capitalism capitalist central commodification commodity communication and information communication research communication studies companies concentration conception corporate critical critique cultural studies debate dependency theory discipline economists economy of communication epistemology example film Fininvest Fordism forms fundamental Garnham gender global hegemony Herbert Schiller important institutional intellectual interest labor power labor process major Marx Marxian mass media Mattelart Miège moral Murdock mutual constitution neoclassical neoclassical economics networks Nevertheless organized particularly perspective policy studies political economic analysis political economy approach position post-structuralism practices praxis process of commodification production provides public choice public choice theory range regulation relationship Schiller scholars significant Smythe social class social movements social relations social totality society spatialization specific structure surplus value takes technologies telecommunication television tendency tends theory Third World tion traditional transformation wider