Agile Innovation: The Revolutionary Approach to Accelerate Success, Inspire Engagement, and Ignite Creativity

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John Wiley & Sons, Sep 22, 2014 - Business & Economics - 400 pages
Find your company's unique innovation style, and nurture it into a powerful competitive advantage

Praised by business leaders worldwide, Agile Innovation is the authoritative guide to survival and success in today's "innovate-or-die" business world. This revolutionary approach combines the best of Agile with the world's leading methods of Innovation to present a crisp, articulate, and proven system for developing the breakthrough capabilities every organization must master to thrive today and tomorrow.

You already know that effective innovation doesn't happen by accident—it is achieved by careful design. Agile Innovation addresses the three critical drivers of innovation success: accelerating the innovation process; reducing the risks inherent in innovation; and engaging your entire organization and your broader ecosystem in the innovation effort.

The key frameworks described here build on the proven success of Agile to provide a comprehensive and customizable Innovation Master Plan approach to sustained innovation improvement in the five critical performance areas: strategy, portfolio, process, culture and infrastructure.

Major topics include: the power of Agile in the innovation process, how to overcome innovation risk, the best tools to evoke engagement and collaboration, branding as an integral element of innovation, and the best leadership skills and practices that create the special environment that enables transformative growth. Readers will learn specifically how to create better ideas, develop them more efficiently, and work together more profitably and effectively to achieve breakthroughs.

The insights offered in this book are highlighted in 11 detailed case studies illustrating the world's best innovation practices at Wells Fargo, Nike, Volvo, Netflix, Southwest Airlines, NASA,The New York Times, and others, in dozens of specific business examples, in two dozen powerful and unique techniques and methods, and a full set of implementation guidelines to put these insights into practice.

Key Insights:

  • Understand how to implement the many ways that innovation efforts can be accelerated to achieve even greater competitive advantage
  • Learn to create a culture of innovation, greater engagement, and rich collaboration throughout your organization
  • Discover how to reduce risk and accelerate learning
  • Implement your own unique plan to enhance collaborative innovation, from leadership through operations
  • Integrate key agility principles into your strategic planning decisions for sustained improvement
  • Explore dramatic new approaches to open innovation that optimize large scale innovation
  • Apply the latest and best technology tools to enhance innovation, reduce risk, and promote broad participation.

This is a must read book, a practical guide for fostering a culture of innovation, nurturing creativity, and efficiently developing the ideas that drive strategic growth.

And since innovation is not imitation, you know that copying the ideas and strategies of other successful organizations will not produce the desired outcomes. Hence, all leaders must develop their own way of innovating and nurture the right style of collaborating for their own organization. This book will guide you to find your own unique pathways to success.

Blaze your own trail to the high levels of innovativeness and organizational agility by learning from the expert guidance and practical, actionable advice offered throughout this important book.


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Engaging with Collaborative Teams
Building Agile Innovation as a Core
Cultivating Core Creativity
Achieving an Iconic Brand
Optimizing Your Infrastructure
Advancing Open Innovation
Appendix B Resources for Your Revolution
The Innovation Revolution 1
A Better
Becoming Agile Rapidly and Painlessly
Transforming How We Work
Thriving in Change

Traveling the Road to Revolution
Using Agile Strategy to Shape Your
Appendix A Critical Questions
Managing Innovation for Tomorrow
Reducing Innovation Risk

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About the author (2014)

LANGDON MORRIS is Senior Partner of InnovationLabs, recognized as one of the leading innovation consulting firms worldwide. He is also a Senior Editor of The International Journal of Innovation Science and a Board Member of the International Association of Innovation Professionals.

MOSES MA is a Technology Innovator and Partner at NextGEN Ventures, an advanced technology venture incubator working on leading edge cloud, mobile, and web technologies. Praised by Time magazine and the New York Times, he also writes an acclaimed blog on the psychology of innovation.

PO CHI WU is Vice Chairman of Invotech Hong Kong, a catalyst for change, and Adjunct Professor at the Hong Kong University of Science & Technology, where he teaches innovation and entrepreneurship to new generations of Asian business leaders.

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