The Non-Profit Narrative: How Telling Stories Can Change the World

Front Cover
Portnoy Media Group, 2012 - Business & Economics - 104 pages
Calling All Storytellers

The Non-Profit Narrative is designed to help non-profits apply storytelling principles to their day-to-day operations and communications for maximum impact. Utilizing the idea that all organizations have great stories, Dan Portnoy encourages non-profits to interpret fundraising and engagement from the storytelling perspective. This proven process has helped non-profits raise millions of dollars, attract donors, and profoundly impact their cause.

This book is ideal for marketing managers and development directors who want to:

  • Identify primary and secondary audiences
  • Increase engagement
  • Acquisition and cultivation at the same time.

Don't forget to visit portnoymedia.com for a FREE 40-page companion workbook with your purchase.

About the author (2012)

Dan is the author of The Nonprofit Narrative: How Stories Can Save the World. He loves helping passionate people strive for the impossible and on several occasions he's seen it happen. For over a decade, Dan has worked with the most hardened outposts of Fortune 500 companies to get them back on track and with significant results. He is sought after to help flesh out business ideas, coach teams and lead senior staff through the digital age. In 2006, he started The Portnoy Media Group to help nonprofits, companies, and organizations better tell their stories for impact and engagement. His communication strategies have helped multiple nonprofit organizations double their online donations year over year and raise millions. Dan's cultivation of story ideas builds community, engages the free radicals and removes the barriers between traditional cultivation and acquisition. For the latest updates, connect with him at http: //www.portnoymediagroup.com

Bibliographic information

TitleThe Non-Profit Narrative: How Telling Stories Can Change the World
AuthorDan Portnoy
PublisherPortnoy Media Group, 2012
ISBN0615599796, 9780615599793
Length104 pages
Subjects ›  › 

Business & Economics / Industries / Computers & Information Technology
Business & Economics / Industries / Media & Communications
  
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