TurboStrategy: 21 Powerful Ways to Transform Your Business and Boost Your Profits QuicklyAll the business wisdom in the world doesn’t matter if it doesn’t produce results. Whether your business is humming along fine or struggling to stay afloat, your company has more potential than the results show. Brian Tracy has worked with more than 500 companies throughout the US, Canada, and 22 other countries. He has helped hundreds of thousands of people worldwide to achieve spectacular results, and now he is helping businesses reach new levels of success in this book. Companies in all industries can get on the fast track to more focused strategy, better planning, more powerful marketing and sales approaches, and higher profits. Tracy reveals the practical techniques that the most successful businesses use to thrive, even in the toughest markets. In Turbostrategy, you will learn how to:
Through 21 strategy points and dozens of examples, stories, and quotations from world-class thinkers and corporate leaders, Turbostrategy will show any company how to turbocharge its strategy and get its business firing on all cylinders. |
From inside the book
... strategic thinking. What you need is a set of simple tools that you can use immediately to increase profitability. The twenty-one principles you are about to learn Will serve as those tools. Most companies today do not have a strategic ...
... strategic thinking and strategic planning. Much of what you are doing in your business today is simply a continuation of what you have done in the past, whether or not it is the most effective and profitable way to run your business ...
... strategic plan that is relevant and applicable to your situation today. The. One. True. Measure. Once upon a time, a man died of a heart attack and left his construction company to his wife. He had spent twenty-five years building the ...
... company through the lens of strategic planning and make sure that everything you are doing is contributing to the achievement of your most important business goals. Let's look now at twenty-one great ideas you can use. 4 TurboStrategy |
... strategic analysis, and begin to move ahead toward your business goals of sales, growth, and profitability faster than you ever thought possible. This page intentionally left blank CHAPTER 1 'N— Ste rt. | Introduction 5.
Contents
1 | |
7 | |
11 | |
17 | |
Chapter 4 Decide Exactly What You Want | 23 |
Chapter 5 Design Your Ideal Future | 29 |
Chapter 6 Create a Mission Statement | 35 |
Chapter 7 Reinvent Your Organization | 41 |
Chapter 15 Sell More Effectively | 95 |
Chapter 16 Eliminate the Bottlenecks | 101 |
Chapter 17 Reengineer Your Company | 107 |
Chapter 18 Pump Up Your Profits | 117 |
Chapter 19 Commit to Continuous Improvement | 125 |
Chapter 20 Concentrate on the Core | 133 |
Chapter 21 Focus on Results | 141 |
Conclusion | 147 |
Chapter 8 Select the Right People | 45 |
Chapter 9 Market More Effectively | 53 |
Chapter 10 Analyze Your Competition | 59 |
Chapter 11 Do It Better Faster Cheaper | 63 |
Chapter 12 Change Your Marketing Mix | 71 |
Chapter 13 Position Your Company for Success | 79 |
Chapter 14 Develop Strategic Business Units | 87 |
Bibliography | 151 |
The TurboStrategy Process | 157 |
The TurboCoaching Process | 161 |
Index | 165 |
About the Author | 177 |
Other editions - View all
Turbostrategy: 21 Powerful Ways to Transform Your Business and Boost Your ... Brian Tracy Limited preview - 2003 |
TurboStrategy: 21 Powerful Ways to Transform Your Business and Boost Your ... Brian TRACY Limited preview - 2003 |
Turbostrategy: 21 Powerful Ways to Transform Your Business and Boost Your ... Brian Tracy No preview available - 2008 |